Product DescriptionRadical secrets of direct marketing players Go behind the scenes and cash in on the undisclosed, off-the-record strategies of today’s [...]]]>

• ISBN13: 9781932531572
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Product Description
Radical secrets of direct marketing players Go behind the scenes and cash in on the undisclosed, off-the-record strategies of today’s top direct marketers. These high-profile techniques can be applied to your non-direct marketing business with amazing results and direct marketing guru Dan Kennedy can take you there. Dan and his elite team of consultants–all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, T… More >>

No B.S. Direct Marketing: The Ultimate, No Holds Barred, Kick Butt, Take No Prisoners Direct Marketing for Non-direct Marketing Businesses

Product DescriptionFrom the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers — meaningful dialogue. Devoid of corporate-speak [...]]]>

Product Description
From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers — meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencie… More >>

Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers