Before you knew it thousands of people were pounding at the doors of the STSE2 site on the dot. But what happened on the hour was the deadline was shifted to 3 p.m. EST. At 3 p.m. again the deadline was shifted to 3:30, then to 4:30 and upto 5:30 p.m.

A bonus was also added to make the wait worthwhile and then at 5:30 there was an update on the main page that due to server issues the launch was postponed and email addresses were requested for those who wanted to be informed of the launch.

You can imagine the anger and frustration, the people were going through. They had already wasted quite a few hours of their precious time checking back on the site again and again.

But the interesting thing is …. nobody wanted to leave it and move on….

Why?  because here there was a cutting edge SEO course (hard copies) being offered for FREE which must be limited in number (one source said 200), which was likely to be gone in a few minutes…

What happened next? Afterwards Andy Jenkins sent an email apologizing for not being able to launch at the designated time and inorder not to waste any more time he shifted the launch to 3:00 p.m. of September 4. They also released a video explaining the technical issues hampering the launch.

Now a little history….

StomperNet, the company has managed not only to attract thousands of clients willing to pay $797 a month for membership, but also provide enough killer content to retain them too …

In a few short years Brad and Andy have acquired “guru” status…

The original Stomping The Search Engines course was a wonder of word of mouth, gaining it’s popularity almost strictly on the back of positive feedback from its clients …

No big launches, no pre-launch videos, none of that.

The original course, or Stomper as it came to be known, sold for $297 … and get this, it was audio only!

For four long years, everyone wondered if Stomping the Search Engines 2.0 would ever be created. What crazy price would it sell at this time …

So you can imagine the surprise and delight of the people when it was announced that the “STSE2″ course which was initially developed to be sold at $497 was free for the taking if the people were willing to sign up for their new monthly paid print journal called “The Net Effect” They are offering it’s first issue free too.

Perhaps this explains the excitement surrounding the launch of STSE2. If you would like to check the site yourself follow the direct link below. (It’s not an affiliate link)

http://stse2.stompernet.net/

Moral of the story:

If the quality of your content/product is good enough and the price is insane. You can make people jump any number of hoops and hurdles to get it.

Good Luck Brandy!  (Andy & Brad) as the Stompers fondly call them.