Product Description
Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials–and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing’s text and its outstanding suite of supplements supplies students with the knowledge and decision-making skills needed to succeed in today’s com… More >>
My marketing book arrived on time . The condition was better than I expected given the description. The price was fair given the condition of the book. Everything promoted was done.
Rating: 4 / 5
I have not much to say but mt daughter is very happy for the book. It’s a great help in her class in the university. thank you very much.
Rating: 5 / 5
When I ordered this product, I was expecting to receive exactly what the description said: the loose leaf, binder version of this text. I chose this product because my professor recommended it and because it was cheaper than the hard copy-that, and I could just take each chapter to my class as I needed it. However, I received the hard copy in the mail. Although I did not receive the correct version of the text, it was still the book I needed. The text is great because it includes a lot of real world examples in each chapter and offers a lot of other examples of the material that is easily related to. I like how to chapters are broken down and the flow is from each topic is smooth. I would recommend this text for anyone looking for a book to incorporate into a Marketing class.
Rating: 4 / 5
Not in as good of condition as I thought it would be, but it is definitly usable and arrived when I needed it to!
Rating: 4 / 5
The book came to me in almost perfect condition, you could tell it was bran new but the pages had no make,stains,or water damage so it was like new and worth the price and it was at my house the day after I bought it. GREAT Service!!
Rating: 5 / 5